China's Soft Influence in West Africa: Tools, Dimensions, and Implications (2013-2025)

Abstract

This study examines China's use of soft power in West Africa as part of its strategy to enhance its political and economic influence in the region. It highlights the evolution of China's soft power tools, including education, media, culture, and development cooperation, and how they contribute to reshaping the balance of influence in the face of growing international competition. It also focuses on the challenges facing Beijing in a complex political and social environment and the impact this has on future Sino-African relations. The findings highlight the importance of adapting to local contexts and developing transparent and flexible policies to ensure the sustainability of China's presence